A few days ago, the London Olympic Committee designated the company CBS Outdoor Media Group is the exclusive provider of outdoor advertising media support, but also the first 33 London Olympics sponsor. CBS, CBS Outdoor media is a wholly owned subsidiary of the Group.
From now to the London Olympics, CBS Outdoor media companies will fully support the London Olympic Organizing Committee's marketing activity, including areas within the UK bus and tram network, London Underground, rail and major retail stores in London.